This is a guest post I wrote on Kim Ann Curtin’s blog.
Over the years of working on the Web I’ve come to realize that there’s one sure-fire way to know if what I’m doing, or who I’m working with, is the right thing to do.
I trust my gut.
Everyone has an instinct. It’s that little voice in your head that tells you things like:
* This person you’re about to go into business with is a jackass
* That client is never going to buy from you
* This gal is going to stiff me come invoice date
* And so on…
You don’t know where the voice is coming from. Or why the voice is telling you this. But you know it’s right. As humans we learn through experience. As we gain experience, we gain insight and we begin to form educated, and sometimes not, opinions and feelings about those experiences. This is how we learn, and how we react.