All Small Businesses Need Attention!

November 10th, 2010 → 10:15 pm @ // 0 Comments

I had the pleasure of doing an interview over at Smallbiz America to speak to small business owners. You can listen to the replay here.

Here are the things we talked about in the interview.

* What’s the biggest thing business owners get wrong about building their brands online?
* What lead you into the field of online marketing-ell us about your experiences leading up to the work you’re now doing?
* Let’s shift gears-the book is Attention-why did you write it and what gap did you want to fill in the market with it?
* Creating a compelling hook
* Maintaining a good brand name online
* Going from idea to success in eight hours
* Twenty-six ways to generate killer ideas
* Three truths for coming up with great ideas
* Making money from online videos
* Making money from social media
* Getting and keeping subscribers
* The universal truths of selling on the Web
* Filled with case studies, references, and proven examples of what works